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Basis Releases: 11/11/20

Reporting

Executing a campaign using geopolitical targeting? Now you can report on the congressional districts.

Basis offers 10 different report types, including Campaign Performance Presentations, which allow you to download PowerPoint files with all your campaign's data. Use these to summarize and illustrate your advertising efforts in an easy-to-read manner, with charts and tables that highlight your execution.


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Basis Releases: 01/13/21

Supply Path Optimization In 2019, the International Advertising Bureau (IAB) rolled out a strategic initiative in an effort to root out ad fraud and encourage greater transparency through the RTB supp

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